After my recent experiments and experiences with in-app purchase, I’m now putting more effort into the Lite version concept. Although it requires creating a whole new app, in practice it is simpler and safer than the in-app purchase method, for a range of reasons. In fact I have already added an Oz Weather Lite version of the full Oz Weather app, and Sun Seeker Lite is my second Lite app.
That is not to say that the decision of exactly what features to put into a Lite version is an easy one. In this case I removed all augmented reality features, which is of course the big selling point of the full app, but on the other hand I’m pleased enough with the look and feel of the main screen’s flat compass view, that I think it will create the right impression for users, and persuade them that the quality is good enough to warrant purchasing the full app.
Despite the fact that it does omit the augmented reality view, the flat compass view in the Lite app can still be very useful in many situations. Please give it a go, and pass on the word to others if you like it, or perhaps even (gasp!) leave a positive review. 😉